USPTO Publishes Neil Young’s Trademarks for Audio Format Alternative to MP3’s

4 Apr

In June 2011 Neil Young filed six trademarks with the U.S. Patent and Trademark Office.  Those trademarks were:  Ivanhoe, 21st Century Record Player, Earth Storage, Storage Shed, Thanks for Listening and SQS (Studio Quality Sound).  The filed documents described the trademarks as:

“Audio and video recordings featuring music and artistic performances; high resolution music downloadable from the internet; high resolutions discs featuring music and video of music and artistic performances; pre-recorded digital media containing audio and video recordings featuring music and artistic performances for storage and playback.”

As well as “online and retail store services featuring music and artistic performances, high resolution music downloadable from the internet, high resolutions discs featuring music and video, and pre-recorded digital media featuring audio and video recordings for storage and playback.”

The trademarks were approved last week for publication in a public journal that would allow challenges to be brought against the ues of the trademarks.  If Young faces no challenges to the trademarks, he will be allowed to file documents that detail his intended use of the trademarks.

Young is leading “the development of Pono, a revolutionary new audio music system presenting the highest digital resolution possible, the studio quality sound that artists and producers heard when they created their original recordings. Young wants consumers to be able to take full advantage of Pono’s cloud-based libraries of recordings by their favorite artists and, with Pono, enjoy a convenient music listening experience that is superior in sound quality to anything ever presented.  Such a service would allow music fans to download audio files that sound like the studio recordings of the past, as opposed to the über-compressed song files that are currently available at MP3 stores like iTunes and Amazon.”

The full article from Rolling Stone can be found at this link.

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